Rosh Mahtani, founder of London-based jewellery brand Alighieri, has dreamed up an Italian Piazza in the heart of the Television Centre in West London.
From 9 – 19 June, an Italian-themed pop-up will come alive in the iconic Forecourt, bringing the quintessential romance and bustling energy of Florence. It serves the perfect prelude to your summer vacation.
The brand’s origin stem from Mahtani’s personal reflections when she was going through a dark time. Alighieri was inspired by Italian poet, Dante Alighieri, and his story of being lost in a dark wood, searching for strength and courage. Each piece has a story and invites you to unlock your own.
Local manufacturing is at the heart of the brand – forging timeless jewellery hand-carved and cast in recycled gold, silver and bronze with Alighieri’s signature 24ct gold-plating. Alighieri brings people together through the universal language of jewellery, with Modern Heirlooms designed to last a lifetime and beyond.
Mercato Alighieri will feature an enchanting collection of pastel-hued structures and a Piazza with seating, where families and friends can reunite and immerse themselves in Italian culture. The ten-day installation will provide an idyllic backdrop to shop, dine, and enter the iconic Alighieri universe.
Tucked away in the Mercato lies the hidden treasure of Mariella’s Bridal – one of the oldest boutiques in the square – where brides can uncover the ultimate moodboard of inspiration with a curated edit of Modern Heirlooms for the wedding day and beyond.
The offering of pearl earrings, chunky chokers and molten diamond rings reinvents the traditional rules of wedding dressing and invites brides to tell their own story in their own way.
The Mercato will host the opportunity to book private consultations for bespoke engagement rings and Bridal styling sessions with the Alighieri team.