Calvin Klein celebrates radical vulnerability and the freedom of self-expression in their latest campaign.
#MYTRUTH unites a diverse collective of cultural catalysts, including LGBTQ trailblazers Indya Moore, Troye Sivan and Kevin Abstract alongside allies, Billie Eilish, Chika Oranika, Noah Centino and Shawn Mendes; seeking to voice their own stories, whilst inviting others to do the same.
The campaign, I SPEAK MY TRUTH IN #MYCALVINS, features a series of videos by acclaimed director Jonas Lindstroem and accompanying still images shot by renowned photographer, Mario Sorrenti.
It’s an eclectic social movement that looks to connect people around the world by highlighting the importance of feeling free to express yourself in an uninhibited way.
The full campaign video, alongside the first imagery drops are available to gaze at below.
The collection is available to shop here.
https://www.instagram.com/p/BxN7PGUFMP6/
Words Solomon Warner